THINGS YOU MUST KNOW BEFORE ATTACKING AN ENEMY

Before "attacking" any enemy, you must understand their:

1.  Structure
2.  Culture
3.  Leader(s)
4.  Psychology

Without knowing these things your campaign is "doomed."

Comments

Post a Comment

Popular posts from this blog

Eleven Common Executional Styles for Advertising

Slice-of-Life - Depicts people in normal settings, such as at the dinner table or in their car.  McDonald's often uses slice-of-life styles showing youngsters munching on French fries from Happy Meals on family outings. Lifestyle - Shows how well the product will fit in with the consumer's lifestyle.  as his Volkswagen Jetta moves through the streets of the French Quarter, a Gen X driver inserts a techno music CD and marvels at how the rhythms of the world mimic the ambient vibe inside his vehicle. Spokesperson/Testimonial - Can feature a celebrity, company official, or typical consumer making a testimonial or endorsing a product.  Sheryl Crow represented Revlon's Colorist hair coloring, while Beyoncé Knowles was named the new face of American Express.  dell Inc. founder Michael Dell touts his vision of the customer experience via Dell in television ads. Fantasy - Creates a fantasy for the viewer built around use of the product.  carmakers often use this s...
Read more

2 SAMUEL 23:1-19

23 And these are the last words of David: "The utterance of David the son of Jesse, And the utterance of the able-bodied man that was raised up on high, The annointed of the God of Jacob, And the pleasant one of the melodies of Israel. 2 The spirit of Jehovah it was that spoke by me, And his word was upon my tongue. 3 The God of Israel said, To me the Rock of Israel spoke, 'When one ruling over mankind is righteous, Ruling in the fea of God, 4 Then it is as the light of morning, when the sun shines forth, A morning without clouds. From brightness, from rain, there is grass out of the earth. 5 For is not my household like that with God? Because it is an indefinitely lasting covenant that he has assigned to me, Nicely put in order in everything and secured. Because it is all my salvation and all my delight, Is that not why he will make it grow? 6 But good-for-nothing persons are chased away, like thornbushes, all of them; For it is not by the hand that they should ...
Read more

EQUIFAX SECURITY BREACH

SETTLEMENT MAY COME CHEAP Company could end up paying $1 per person affected by hack Equifax Inc. could get away with paying a mere $1 person after failing to protect almost half of America's credit data. While the 118-year-old credit-reporting firm has been hit with more than 100 consumer lawsuits over its massive security breach, legal experts say there's room for a deal because neither side has a slam-dunk case. A global settlement of about $200 million is plausible, said Nathan Taylor, a cybersecurity lawyer with Morrison Foerster LLP in Washington.  That's a projection based on the $115 million Anthem Inc. agreed to pay in June - setting a U.S. record - to resolve claims that it didn't protect a smaller number of people from a 2015 criminal hack that stole similarly sensitive information, Taylor said.   With lawyers collecting as much as a third of any payout, the company may end up spending an average of less than $1 per person for credit monitoring and out-...
Read more