THE NEW [AND OLD] SKILLS OF MAKING AND RAISING MONEY

Old Power Funding Skills

Traditional salesmanship
Proven credentials and technical expertise
Ability to develop elite patronage relationships
Capacity to navigate complex bureaucratic systems
Creating a luxury/exclusivity premium

New Power Funding Skills

Universally accessible storytelling
A compelling personal or group narrative
Ability to mobilize a crowd and key social  influencers
Capacity to navigate complex community dynamics
Creating a participation premium

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