THE THREE KEY NEW POWER LEADERSHIP CAPABILITIES

SIGNAL, STRUCTURE, AND SHAPING

Signaling
The way a new power leader makes a crowd feel more powerful through his speech, gestures, or actions.

Structuring
How a new power leader puts in place structures and practices that enable the participants and agency he seeks to build.

Shaping
How a new power leader sets the overall norms and direction of his crowd, especially in ways that go beyond his formal authority.

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